The digital marketing strategy consultancy Epsilon Technologies, together with the Spanish Marketing Association (AMKT), has presented the DAI Footprint 2025: Top 302 Brands report, which analyzes how...
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Instagram loves trying new things, and especially loves testing them with just a few users to see how they work before officially launching them. Many regular users of the platform (myself included) h...
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Despite continuous explanations and updates, many questions remain about Instagram's algorithm, especially regarding how to improve reach and impact a larger audience. In this regard, both the pla...
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Not too long ago… in a galaxy not so far away… the AI wars began. Anthropic recently revealed the commercial they would debut with during Super Bowl LX. An ad that didn't please ev...
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Those who know us know that we love to innovate, that we have a restless and curious spirit driven by the desire to bring our community the best current content in the digital ecosystem. We also love...
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The European Commission today sent a statement of objections to Meta, warning that the company led by Mark Zuckerberg may be violating European Union competition rules by blocking competing AI assista...
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The question on everyone's mind in marketing departments today isn't just "How do we rank on Google?", but "Why isn't ChatGPT mentioning us?" There's a common belief that if you do good technical SEO for Google, you'll automatical...
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Despite the controversies surrounding them in recent months, the world's most followed social media platforms continue to be seen by brands as a powerful tool for increasing campaign visibility, building community, and driving traffic to their websites. As a result,...
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The digital marketing strategy consultancy Epsilon Technologies, together with the Spanish Marketing Association (AMKT), has presented the DAI Footprint 2025: Top 302 Brands report, which analyzes how digital attention is distributed in Spain. To do this, it analyzed th...
Instagram loves trying new things, and especially loves testing them with just a few users to see how they work before officially launching them. Many regular users of the platform (myself included) have come across a new option when looking at our profile next to the b...
Despite continuous explanations and updates, many questions remain about Instagram's algorithm, especially regarding how to improve reach and impact a larger audience. In this regard, both the platform itself and its CEO, Adam Mosseri, occasionally release informati...