International logistics is one of the main challenges faced by eCommerce companies that want to expand their operations beyond their local market. Logistical barriers, such as language differences, cu...

Forget long queues, compare thousands of products from the comfort of your sofa, and receive them in just a few days: this is how many Spaniards describe the experience of shopping on AliExpress. This...

A Morning Consult study reveals a shift in habits: time spent on social media and, especially, the frequency with which content is shared online is decreasing. In a society dominated by new technologi...

Metricool has just released its "Report on the Use of AI in Social Media," based on a survey of its community of social media professionals, including social media managers, entrepreneurs, a...

The arrival of artificial intelligence is not a passing phenomenon, nor does it have an expiration date; it has arrived to integrate and adapt into society. Currently, it is a tool that facilitates ev...

As a digital marketer, I've seen how simple technologies can have a huge impact on customer engagement. Today I want to share with you a very practical strategy: combining PDFs and QR codes to imp...