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Two out of every three euros invested in paid social media worldwide go to Mark Zuckerberg's networks.
February 26, 2026

Despite the controversies surrounding them in recent months, the world's most followed social media platforms continue to be seen by brands as a powerful tool for increasing campaign visibility, b...

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From Google to ChatGPT: the keys to technical SEO to gain visibility in the age of AI
February 26, 2026

The question on everyone's mind in marketing departments today isn't just "How do we rank on Google?", but "Why isn't ChatGPT mentioning us?" There's a common belie...

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The two sides of Moltbook, the social network exclusively for AI agents: entertainment and risks
February 10, 2026

A new social network has just been launched, and it's nothing like you'd expect. Moltbook is a platform similar to Reddit, but its users are none other than AI agents that debate, share, and v...

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We take a look at how ChatGPT's new advertising works, which is already live.
February 10, 2026

ChatGPT has finally launched advertising on its platform. Relatively quietly (considering the importance of this development for the future of its business), Sam Altman's company has already rolle...

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Omnicom integrates TWBA and DDB into a single brand: this is what this advertising giant will be like.
January 29, 2026

Omnicom Advertising Spain has announced the integration of two of its flagship brands, DDB and TBWA, into a single entity that will operate under the TBWA Spain brand, self-described as “The Dis...

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What are strict account settings and why will your WhatsApp chats be (even more) secure now?
January 29, 2026

WhatsApp has announced the launch of a new update that will make your experience on the app more secure: Strict Account Settings. This feature is a direct response to the sophistication of current cyb...

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PUBLINET ARTICLES
From Google to ChatGPT: the keys to technical SEO to gain visibility in the age of AI
February 26, 2026

The question on everyone's mind in marketing departments today isn't just "How do we rank on Google?", but "Why isn't ChatGPT mentioning us?" There's a common belief that if you do good technical SEO for Google, you'll automatical...

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Two out of every three euros invested in paid social media worldwide go to Mark Zuckerberg's networks.
February 26, 2026

Despite the controversies surrounding them in recent months, the world's most followed social media platforms continue to be seen by brands as a powerful tool for increasing campaign visibility, building community, and driving traffic to their websites. As a result,...

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Last news
Amazon, Lidl and Carrefour, the brands that capture the most digital attention in Spain
February 26, 2026

The digital marketing strategy consultancy Epsilon Technologies, together with the Spanish Marketing Association (AMKT), has presented the DAI Footprint 2025: Top 302 Brands report, which analyzes how digital attention is distributed in Spain. To do this, it analyzed th...

Instagram is reportedly testing a new feature to add your interests to your profile.
February 26, 2026

Instagram loves trying new things, and especially loves testing them with just a few users to see how they work before officially launching them. Many regular users of the platform (myself included) have come across a new option when looking at our profile next to the b...

How to boost the reach of your Instagram posts, according to Instagram
February 26, 2026

Despite continuous explanations and updates, many questions remain about Instagram's algorithm, especially regarding how to improve reach and impact a larger audience. In this regard, both the platform itself and its CEO, Adam Mosseri, occasionally release informati...